The Local SEO Playbook
Everything you need to rank higher on Google Maps. Written for business owners, not SEO agencies.
What Is a Geo-Grid Scan? (And What It's Actually Telling You About Your Rankings)
A geo-grid scan tracks your Google Maps ranking from dozens of locations across your service area. Here's how to read one and what to do with the data.
How Google Ranks Local Businesses in 2026 — The Complete Guide
Google ranks local businesses on three signals — Relevance, Distance, and Prominence. Here's exactly what each one means, which ones you can fix, and how to find your biggest gap.
Review Farms Are Destroying Local SEO. Here's What We Should Do About It.
The fake review problem is getting worse. How review farms are gaming Google Maps and what legitimate businesses can do about it.
Maps Algorithm Decoded: The Exact Ranking Factors Google Uses (2026 Update)
Google Maps uses 3 core signals to rank your business. Learn Relevance, Distance & Prominence — and the 2 most businesses ignore.
The Top Local SEO Ranking Factors in 2026 (Ranked by Impact)
Every local SEO ranking factor in 2026, ranked by how much it actually moves Google Maps rankings — with the source data behind the weighting and exact moves for each.